You Can’t Afford to Ignore Google Reviews

When people in your city search Google for “OB/GYN near me,” “Dentist Dearborn, MI” or “Dermatologist Novi MI” is your practice among the first results? Reviews play a critical role in determining your search ranking, and ultimately, where prospective patients decide to go.I’m confident in saying that when patients search for a doctor, Google plays a huge role in the chances of that patient actually calling your office.  If you are spending time & money on marketing...

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The Top 5 Reasons Patients Are Leaving Your Practice

~ Lori Werner, Medical Marketing Whiz Doctors are constantly trying to attract new clients into their practice. However, it is important to understand why patients leave a practice. Why do patients switch physicians or switch dentists and go to a competitor? After working with hundreds of doctors across the US and talking to them about why their patients leave, Glenn and I have come up with a list of what we believe are the five main reasons that patients leave the practice....

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What’s Missing From Your Medical Marketing Strategy?

You know that your medical practice needs to show up online in order to attract quality new patients.   But how exactly do you make that happen without wasting time and money? There are specific action steps your practice can take to get found online and start attracting more patients today. Here are three of the most important places to start. 1. A Patient-Centered Medical Website Your website is the foundation of all the other dental marketing that you do. Think about it. If a friend introduces...

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