When it comes to marketing an OBGYN practice, marketing agencies need to understand the variety of services that OBGYN physicians provide including surgical, medical and in some cases cosmetic or aesthetics. But some medical marketing companies treat women’s health just like any other primary care service with a one-size-fits-all approach.
But marketing that works for a primary care physician doesn’t necessarily work for an OBGYN practice, which has a combination of office-based, outpatient and surgical services.
High reimbursement in-office gynecology procedures – such as hysteroscopy, endometrial ablation, and more – require a greater emphasis on patient education on both cost-savings and comfort for the patient compared to the hospital.
Medical Marketing Whiz understands the OBGYN field inside and out. We offer a full complement of proven marketing strategies designed just for women’s health practices, that we customize to meet each office’s unique needs.
We know how to leverage the internet, social media and other marketing tactics to enhance your online reputation, increase your visibility and engage new patients. Call today to have a member of our OBGYN marketing team conduct a free marketing analysis, and show you how we can take your OBGYN marketing to the next level.
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